Services Service

Brand and design system

A design system people actually use — one set of tokens shared by design and engineering, not a PDF nobody opens twice.

Lead time
4–8 weeks
Deliverables
4

When you need this

When the same button is three different blues on three different pages. When handoff takes five rounds every time. When the brand guidelines are a PDF that has never been open on an engineer screen.

What we actually do

We derive tokens from the product you already have rather than starting from a blank canvas. The first step is an audit: how many blues, how many spacing values, how many type sizes are actually in production. That number is usually startling, and it is the best argument you will have for consolidating. Identity comes after.

What you get

One set of tokens shared by design and engineering, a component library that runs, every foreground-background pair verified against WCAG AA, and guidelines that say when the rules should be broken.

What we do not do

We do not deliver a design system that exists only in Figma. Tokens with no corresponding code go stale within three months, and a stale system is worse than none: it lets everyone believe there is agreement.

How it starts

We run the audit first — a sweep of your live product that counts the colours, spacings, type sizes and component variants actually in use. That list is the proposal.

Deliverables

  • Identity and tone of voice
  • Design tokens and component library
  • Verified accessible colour
  • Usage guidelines and handover

Related work

All work →

TSUKI

2025

Three markets, one commerce backend

Tax, payment and fulfilment rules for Taipei, Tokyo and Singapore collapsed into a single configurable rules engine.

3markets, one system

Tell us what you are trying to solve

You will hear back within two working days, from the person who would do the work.

Start a project